How to Get More Garage Customers in 2025

by
Louis Barnes
March 25, 2025
5 min read
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Running a successful garage in today’s competitive market means more than just great service—it’s about standing out, building trust, and being easy to find.

Whether you're an independent mechanic, MOT station, or full-service workshop, here are 10 proven ways UK garages can attract more customers—and keep them coming back.

1. List Your Garage on AutoChain

Drivers are increasingly turning to digital platforms to find and book trusted service providers. Listing your garage on AutoChain gives you visibility with local customers searching for services like MOTs, repairs, detailing, and more.

🔧 Bonus: Early adopters get 6 months of premium access free.
👉 Register your garage now

2. Claim and Optimise Your Google Business Profile

Most people search “garage near me” or “MOT [town name]” before booking. If your garage doesn’t appear in the map pack, you’re missing out.

  • Add opening hours, contact info, and services
  • Use real photos of your garage and team
  • Collect and respond to reviews

3. Collect Customer Reviews (and Actually Use Them)

Reviews build trust and improve your search visibility. After each job, kindly ask happy customers to leave a review on:

  • Google
  • Facebook
  • AutoChain
  • Yell or Trustpilot (if relevant)

Pro tip: Feature reviews on your website and social media too.

4. Offer Clear, Transparent Pricing

Nothing turns customers off more than unclear or surprise pricing.
Post clear prices for common jobs like:

  • Interim or Full Services
  • MOT testing
  • Diagnostics
  • Tyre fitting or battery replacements

Even if prices vary, providing a "from £X" gives people confidence to get in touch.

5. Promote Seasonal Services

Offer targeted services depending on the time of year:

  • Winter safety checks
  • Summer air con servicing
  • Pre-holiday inspections
  • Spring MOT reminders

Create Facebook posts, email campaigns, or AutoChain updates to promote them.

6. Use Social Media (Even If It’s Just Once a Week)

You don’t need to go viral—but a consistent presence helps people remember you.
Share:

  • Before/after jobs
  • Customer shoutouts
  • Promotions or discounts
  • Behind-the-scenes at the workshop

Start with Facebook and Instagram—they’re perfect for local engagement.

7. Make Booking Easy

The easier it is to book with you, the more likely someone will do it.
Options include:

  • Online booking form
  • Messaging via Facebook or WhatsApp
  • Booking through platforms like AutoChain

Don’t rely on “give us a call” alone—some people won’t bother.

8. Offer Loyalty Discounts or Referral Incentives

Encourage repeat business with:

  • A free service after 5 visits
  • Discounts for referring a friend
  • Exclusive deals for returning customers

Simple offers can keep customers loyal for years.

9. Partner with Local Businesses

Team up with car dealerships, valeting services, recovery firms, or tyre shops. Share referrals, co-promote each other on social media, or offer bundled services.

It’s a great way to tap into a customer base that’s already car-focused.

10. Track & Promote Your Garage’s Service History

Give customers confidence by showing you're a modern, trustworthy garage. Using a platform like AutoChain, you can:

  • Log verified work
  • Help customers track their car’s history
  • Show future buyers a full service trail
  • Keep your name tied to quality work

It’s digital proof of your professionalism.

Final Word

Getting more garage customers in the UK doesn’t require massive budgets—just smart visibility, trust-building, and modern tools. Start by showing up where customers are looking, keeping your reputation strong, and making it easy for people to book with confidence.

💡 Want to list your garage and connect with more drivers?
👉 Register for free on AutoChain and get early access + 6 months of premium tools at no cost.

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Louis Barnes AutoChain
Louis Barnes
Founder & CEO